It's About Time: The Art of Choosing the Meaningful Over the UrgentDiscover the eternal value of your finite time and intentionally choose the meaningful over the urgent every single day. Our culture makes it so that even the most organized and efficient among us feels the pressure of the ticking clock and the possibility and regret of missing out. Modern life has evolved in a way that sets us up for stress, pressure, and overload. New norms and attitudes tap into deeply wired psychological impulses that make it